Two balls that claim Pro V1 performance for less. I wanted the urethane that is not a costume. Maxfli Tour versus Vice Pro — as golf balls, not as a protest vote.

The value premium urethane category has two consistent standouts: the Maxfli Tour and the Vice Pro. Both claim to deliver Pro V1-competitive performance at meaningfully lower prices, and both have the independent testing data to back that claim up.

Maxfli Tour

Dick’s Sporting Goods’ house brand premium ball, built with four-piece urethane construction. Independent testing has consistently placed it competitively with mid-tier tour balls on spin, feel, and distance. Only available at Dick’s Sporting Goods and Golf Galaxy, which limits distribution but keeps overhead low — that savings passes to the buyer.

Price: ~$30/dozen

Vice Pro

Vice Golf’s direct-to-consumer mid-spin, softer-feel offering — the closest analogy to a Pro V1 in Vice’s lineup. Ships directly to golfers online from their German-engineered product line. Has been in the market longer and built a larger testing data set and community reputation. Extensive customization options (colored numbers, logos, alignment aids) remain a genuine differentiator that no other value brand matches.

Price: ~$33/dozen

Head to Head

Performance: Both competitive with mid-tier tour balls in independent testing. Vice has more extensive third-party testing documentation.

Availability: Maxfli requires a visit or order to Dick’s/Golf Galaxy. Vice ships directly to your door nationwide.

Customization: Vice Pro wins clearly — the most extensive personalization options in the value premium category.

Price: Maxfli Tour at ~$3/dozen less.

Track record: Vice has been in the direct-to-consumer market longer with a more established reputation.

Best for: Maxfli Tour for golfers who shop at Dick’s regularly and want a capable urethane ball without online ordering. Vice Pro for golfers who want more ordering flexibility, customization options, and a proven direct-to-consumer brand.

The Bottom Line

Both represent legitimate savings over Pro V1 pricing with competitive urethane performance. The choice often comes down to how you prefer to buy golf balls rather than a meaningful performance difference between the two.